February 03, 2023
web

IntroMaker January Recap

$4652.56 in gross profit (-14%)

  • MRR: $1055 -> $1185
  • Subscribers: 45 -> 50
  • Trials: 25 -> 17

The dip is mostly traffic-related, but that's been recovering and almost back to end-of-year levels already.

I scaled back the SEO agency to maintenance-level. I don't think they were doing anything wrong, but I want to take some profits this year.

Recurring revenue crossed 25% of the pie!

  • 25% MRR
  • 17% ads
  • 58% one-time sales.

Ads usually suck in January, but I haven't had time to tinker with them much.

I implemented GA4 and ecommerce tracking. Still need to figure out how to do server-side events in GA4 and see if I can get subscription data inserted with one-time purchases.

Original Thread

I've been working on moving random posts from Twitter + Indie Hackers. This one comes from Twitter!